By Russell Redman
Source: Supermarket News
The Kroger Co. aims to enter the Northeast through its e-commerce partnership with United Kingdom-based Ocado Group.
Kroger said Tuesday that it plans to offer Kroger Delivery online grocery service in the Northeast by building an Ocado-powered automated customer fulfillment center (CFC) to fill digital orders for same-day and next-day delivery. The Cincinnati-based supermarket giant currently operates no brick-and-mortar stores in the region.
In addition, Kroger announced plans to open two CFCs in Southern California and add two more in Florida. The company said the California facilities — one medium and one small — will expand its current online grocery operations and boost capacity for on-demand delivery.