By Bill Wilson
Source: Supermarket News

If Amazon wants to improve its grocery reach in the U.S., it might want to look at what is already there.

According to Business Insider, analysts at Bernstein have put together a comeback strategy for the deliver giant based in Seattle, Wash., and the main component is purchasing existing stores that are on the chopping block due to the proposed Kroger, Albertsons merger. The grocers are expected to shed up to 500 stores, and many are in areas that could be favorable for Amazon. The price to acquire is another selling point. Bernstein analysts also are proposing that Amazon quickly rebrand stores or focus on stores in targeted regions. When Supermarket News reached out to Albertsons, based in Boise, Idaho, about the Amazon strategy the grocer had no comment.

Read the full article