By Peyton Bigora
Source: Grocery Dive
Albertsons is continuing to find ways to sweeten its loyalty offerings during a time of growth for its membership programs.
Members of Albertsons’ fee-free For U loyalty program can get a three-month extended free trial of Uber One while paid FreshPass annual members can access six months free.
In late September, Albertsons added a travel benefit to its For U loyalty program that provides members with rebates on travel-related purchases through a partnership with Expedia. The recently added For U Travel program also allows shoppers to earn cash back on airfare, hotel stays, car rentals and vacation packages that they can, in turn, use to buy groceries from Albertsons’ banners.